Reef Digital Named Google Premier Partner

It is with great excitement that I announce Reef Digital’s new status as a Premier Google Partner, an industry respected award bestowed upon agencies most valued by Google.

Qualifying For Partner Status

After we joined the free Google Partners program, we could qualify for Google Partner status. Achieving Partner status meant that Reef demonstrated AdWords skill and expertise, met AdWords spend requirements, delivered agency and client revenue growth, and sustained and grew its client base.

Premier Status | Reaching For The Stars

Google looked at a number of things when determining Reef’s upgrade to Premier Partner status including the level of product expertise, how we implement the AdWords product for our clients, if we were growing usage in a product area and if we were retaining clients in that product area, and other related factors. All of which we achieved.

Company Specialisations

Company specialisations are a way to recognise and differentiate agencies with specific product expertise in certain areas. This article explains how companies can earn specialisations and how specialisations are displayed.

1. 1. Search Advertising
      These Partners can help you create and optimise ads that show up on Google Search. They can also advise on keyword strategy and budget planning.

1. 1. Mobile Advertising
      Partners certified in mobile advertising can help you connect with potential customers on mobile devices through text, image, video and HTML5 ads.

1. 1. Video Advertising
      Need assistance with implementing and optimising your video ad campaigns on YouTube? These Partners can help.

1. 1. Display Advertising
      These Partners can help you create compelling visual ads that reach potential customers on over two million websites and 650,000 apps.

1. 1. Shopping Advertising
      Certified Partners will help you place your products on Google Search, set up your inventory on Merchant Center, and create Google Shopping campaigns.

How company specialisations show on the Partner badges

On online properties (like a website), a company’s specialisations appear as an animated pop-up when a user hovers over the top right of the badge. Each specialisation has its own icon.

Here at Reef we feel very privileged and honoured to be recognised by Google as being one of a select few Premier Partners not only in Sydney but the whole of Australia. This recognition only makes us more determined to keep on improving as an agency and looking after the best interests of our clients. Get in touch with Reef today and discover how your business can benefit from Australia’s top PPC agency.